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Seada van den Herik

Directeur Onderlinge 's-Gravenhage

She completed a degree in Business Mathematics & Computer Science in combination with an existence as a professional rower. She continued her career with various jobs in consultancy, almost always at the intersection of IT and organisational change.

At Zwitserleven, she became responsible for almost all the projects running there. That was her first "real job" in the pension and life sector. This was followed by management positions at RegioBank, Reaal, Zwitserleven (Vivat) and Onderlinge 's-Gravenhage. In recent years, she combined het job with two supervisory directorships.

Seada: 'There are several people and experiences that have brought me to where I am today. My parents taught me that you lead a good life if you develop and use all your talents. Not only for yourself, but also for others. A solid science degree developed my analytical thinking skills. The far-reaching ambitions of my rowing coach Kris Korzeniowski at the time taught me that as Dutch rowing women, we could win medals at World Cups and the Olympics. 1.5 years working in Silicon Valley made me think in terms of opportunities and possibilities, instead of limitations and ingrained patterns. The fact that I was young and female mattered less as long as I delivered results. It wasn't even allowed to be on my CV! Add to that the fact that I had a tough smart emancipated mother as a role model. And it can't be helped that I also want to encourage other women to develop their own talents and be allowed to show ambition in the process.'

"WIFS is an organisation whose mission is to create a better balance between masculine and feminine values in the financial sector. I believe this will serve to create a stronger financial sector that will be better appreciated in our society. As a member of the Advisory Board, I am keen to commit to the mission of WIFS and support and challenge the board in their work and ambitions."

LinkedIn Seada van den Herik

Events

  • Q1 | Theme: Awareness and Bias - Workshop

    01 January - 31 March 2025
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    Q1 | Theme: Awareness and Bias - Workshop
  • Q2 | Theme: Cultural Diversity - Panel Discussion

    01 April - 30 June 2025
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    Q2 | Theme: Cultural Diversity - Panel Discussion
  • 50/50 in Finance

    12 May 2025
    Registration open
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    50/50 in Finance

News

  • 2024 at a glance: strengthening & connecting feminine values in the financial sector

    Published: 20 December 2024
    General
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  • Henk Jansen Appointed as Treasurer and First Male Board Member of WIFS

    Published: 18 December 2024
    General
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  • Strong Together: The Crucial Role of Male Allies in Gender Equality

    Published: 02 October 2024
    DiveIn
    Events
    General
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